About Zurich

Zurich is one of the world’s leading insurance providers, committed to protecting customers through innovation, integrity, and operational excellence. In a highly regulated financial environment, Zurich continuously seeks new ways to ensure accuracy, transparency, and compliance across all its communications - from policy documents to marketing collateral.

The Challenge

Before Haast, Zurich’s compliance review process was conducted manually. Each document - from product disclosure statements (PDS) and target market determinations (TMD) to social content and customer communications - had to be checked line-by-line for regulatory alignment, creating bottlenecks and slowing down time-to-market.

Teams went back and forth with Legal for approvals, and even small changes could take days to finalise. As Zurich’s content volume grew, so too did the resources required to remain compliant.

At the same time, Zurich needed greater visibility into its full compliance posture. Without a live, centralised view of where risks existed across its content repository, identifying and remediating issues was complex and time-intensive.

“Before, we had to do every compliance check manually. Now, with Haast, we can draft documents much faster. We’ve always had Spell Check in Microsoft Word - now we have the Haast Check for compliance.”

Wessel van Keulen, Head of Regulatory Change, Frameworks & Insights | Australia & New Zealand

How Haast Helps

Haast integrates directly into Zurich’s existing content workflows, automating compliance checks at every stage - from drafting, approval to live.

“The biggest change for us is in the drafting phase. Before, there was a lot of back and forth with the legal team to ensure compliance. Now, our team gets instant feedback straight from Haast, and the document is compliant in no time.”

Wessel van Keulen

Haast also continuously scans Zurich’s broader digital footprint - including websites, social channels, and internal document repositories - to surface potential risks in real time. This provides a comprehensive, dynamic view of Zurich’s compliance health, helping teams prioritise what needs attention.

“We can also understand our overall compliance position much faster. Haast’s live component scans our entire content repository for breaches, so we can easily see what needs to change to stay compliant.”

Wessel van Keulen

The Impact

Time Efficiency

“The biggest impact we see with Haast is when we’re drafting TMD or PDS documents - it’s cutting our time in half, which is amazing, all while staying compliant.”

Risk Management

Haast provides ongoing, automated oversight, ensuring that any non-compliant content or regulatory breaches are quickly detected and addressed - before they become issues.

Ease of Use

“There are so many AI tools on the market, so I was skeptical at first. But Haast’s UX and UI are brilliant - it’s so easy to use and get instant results.”

What’s Next for the Partnership

Zurich continues to expand its use of Haast across new areas of compliance automation.

• Knowledge Centre: Zurich is replacing manual gap assessments with Haast’s Knowledge Centre - a live repository that automatically identifies any outdated or non-compliant documents.

• Contract Management: Haast now adds a full QA layer across third-party contracts, ensuring all outgoing agreements meet Zurich’s compliance standards.

• Call Centre Intelligence: In a pilot program, Zurich is using Haast to analyse call centre transcripts - identifying vulnerable customers, categorising complaints, and distinguishing regulatory issues from casual conversation.

“The Haast team are incredibly agile. You almost feel like part of the team - any functionality we’ve needed, we’ve discussed with Haast, and they’ve actioned it. That’s super valuable.”

Wessel van Keulen

The Bottom Line

Haast has transformed Zurich’s compliance process - from manual to automated, efficient, and proactive.

By cutting review times in half, improving visibility, and embedding compliance into everyday workflows, Zurich has freed its teams to focus on what matters most: delivering value, innovation, and trust to its customers.